There are 15 days until Christmas and that means there’s still time to make a holiday marketing plan. My previous client campaigns to promote your items to your customers are a great resource!
The Twelve Days of Christmas campaign 2012 for Paula & Chlo was so fun and colorful! I helped her come up with the best products to promote and how to present them for each one of the daily deals. There were also coordinating email newsletters that went out daily to remind her customers of the daily deals. This campaign consisted of a website landing page with flip calendar numbers and multiple marketing images. Read more “12 Days of Christmas Landing Page Ideas”
Okay, so you have a new website or even an older one. Do know how Google is seeing your website? With Google Webmasters tools you can check the health of your website and keep your site from major errors with Google Search.
The most important part of having a webmaster tools account is to make sure your robots.txt file is searchable by Google and view any crawl errors and 404 errors. Those can be fixed easily by your developer who is knowledgeable in redirects and how to fix those errors in webmaster tools (like me).
How To Set Up a Google Webmaster Tools Account
- Where to Sign Up for Google Webmaster Tools: https://www.google.com/webmasters/. You need a Google account to do this.
- After you sign in, click on add a site.
- Verify that you’re the owner of the site by doing one of the following: (this step is where I have my clients send me the file to upload to their server).
- Upload a file to your server
- Add a meta tag to your website’s HTML
- Add a new DNS record
- Use your Google Analytics or Google Tag Manager account
Once you’ve done this, you can start to manage and monitor your website!
I recently finished a new ecommerce website for Nicole at Southern Majestic Boutique. She needed a site to handle a lot of products and have a professional appearance for her online shop. Magento is the perfect solution for almost any small business who needs an online presence. She needed a cohesive brand and logo that can be used for any marketing purpose. Read more “New Site for Southern Majestic Boutique”
Are you offering too many product options on your site for your customers or too many options on a contact form? This handy infographic gives you the low-down on how many options you should be offering. I always like to keep things simple, so I would be on the side of offering less options. What do you think? How many options would you offer your customers?