A Custom Business Web Design is so important for so many reasons. I don’t need to tell you that. We all know a business website helps you get found on Google when your places page is set up and you link to your website. But there are many ways you can make your website better. A website can be optimized for faster loading times and made responsive with a mobile friendly theme. One BIG tip I can give you is to make sure you’re loading your entire website on SSL because Google will be marking Chrome will mark sites without HTTPS as not secure in Chrome. I’m pretty sure Firefox is doing this as well. In the past year, any websites I’ve worked on, I’ve either started from scratch on HTTPS or switched them over. Read more about why HTTPS is important HERE.
When you use Google webmaster tools to make sure your site is healthy and being crawled by Google and other bots, your site can be ranked on search engines. Good design that’s easy to use and navigate is key when re-designing a website. I have a HUGE list of optimizations I do for all my clients when developing their websites. A lot of people have told me they don’t want to have all that done, just a design. That’s totally doing it wrong, unless you have those optimizations done already. I include these things with all my website designs and redesigns because of how important they are. It’s literally not worth having a website if you’re not using Google Webmaster Tools to track the health of your site, Google Analytics to track your visitors and a Google Places page to promote your location of your business.
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